Answers for Searching: Using USPTO Trademark SearchWhen should I use phonetic equivalents, and how do they work?
Alt Legal Team | November 29, 2024
The new USPTO Trademark Search system is a key tool for conducting research and gathering information. The USPTO introduced the new Trademark Search in November 2023, replacing the longstanding TESS Search System. Many users have questions about using the new Trademark Search system and we’ve worked with industry experts to help answer some of the most frequently asked questions in brief video tutorials. Check out our full collection of USPTO Trademark Search video tutorials here.
For more on phonetic equivalents, check out this Alt Legal Blog article: USPTO Trademark Search: Sound Matching
About Brent
Brent M. Radcliff – Associate General Counsel of Brand at one of the nation’s largest health insurance companies.
Brent M. Radcliff is a former USPTO Examining Attorney and currently serves as Associate General Counsel of Brand at one of the nation’s largest health insurance companies. Previously, he served as Lead IP Counsel at a Fortune 200 company. Brent remains active in numerous IP organizations including leadership roles in the International Trademark Association and The Hon. Charles Pannell, Jr. IP Inn of Court.