Alt Legal Blog
News, updates and guidance about generic
Latest Blog Posts
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eBook: Introduction to USPTO Trademark Prosecution
This ebook will help you understand the substantive law behind trademarks and provide practical guidance when it comes to filing and successfully registering an applicati...
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Introduction to Failure to Function Refusals
One of the core tenets of trademark law is that trademarks must serve as a source indicator, distinguishing the goods and services from those of other sources. When a tra...
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Alt Legal IP News – Issue #236
For years Cyprus has argued that halloumi is indicative of its culture, and now it finally passed the final curdle to get protected status. Is MALIBU geographically descr...
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How to Counsel Clients Who Propose Generic and Descriptive Marks: A Video Q&A with IP Attorney Candice Cook
For many businesses, coming up with company and product names can be challenging and expensive. In a client’s mind, it’s often easier and more cost-effective to propo...
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Alt Legal IP News – Issue #233
Non-Fungible Tokens (NFTs) have been dominating the headlines lately. Check out this Alt Legal guest blog post where Moish Peltz explains what the craze means for tradema...
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Turning the Page: Dotcom Trademark Registrations Following Booking.com
After the landmark Booking.com case before the US Supreme Court, it is now possible to register generic.com domain names as trademarks. However, it can be tricky to achie...
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