Alt Legal Blog
Your source for news, updates and guidance on all things trademarks and intellectual property.
Latest Blog Posts
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Alt Legal IP News – Issue # 155
BMW recently patented a motorcycle electric supercharger to increase the fuel efficiency of the combustion engine....
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The Fees They Are A’Changin’ (Maybe)
The USPTO is set to reconsider its fees for trademark applications, registrations, and maintenance this month, including a proposed 25% per class increase for paper appli...
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Alt Legal IP News – Issue # 154
Basketball star LeBron James filed a trademark application for "Taco Tuesday" in classes related 9, 35, 38 and 41, all related to online media. Maybe he just wanted to gi...
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Alt Legal IP News – Issue #153
The USPTO deflated Tom Brady's hopes of trademarking "Tom Terrific."...
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Alt Legal IP News – Issue #152
The Ohio State University's application to trademark "THE" has sparked a heavy backlash, including from sports writer David Briggs, who denounced the move as arrogant....
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Alt Legal IP News – Issue #151
McDonald's lost its tradeMc battle with Supermac's in EUIPO court, which denied the chain the exclusive use of the prefix "Mc."...
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