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Latest Blog Posts

• I ♡ Trademarks Newsletter: Issue #362

  Bri Van Til  |  November 14, 2023 2 min read

  Explainers In just over two weeks, TESS will be gone. Here is an explanation of how to use the USPTO’s new (as yet unnamed) trademark search system. Looking to get...

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• I ♡ Trademarks Newsletter: Issue #361

  Bri Van Til  |  November 07, 2023 2 min read

  Big and Small The Supreme Court heard arguments about the TRUMP TOO SMALL trademark application, and things aren’t looking good for the applicant. Hugo decided to ...

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• I ♡ Trademarks Newsletter: Issue #360

  Bri Van Til  |  October 31, 2023 2 min read

  Counterfeit But You Know It A recent report has identified over a million counterfeit watches in the UK. Two enterprising brothers made millions of dollars with a schem...

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• I ♡ Trademarks Newsletter: Issue #359

  Bri Van Til  |  October 24, 2023 2 min read

  Nontraditional Trademarks TTAB has found that Duracell can register a sound mark for the three-note sound played in its advertisements, particularly given that they play...

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• I ♡ Trademarks Newsletter: Issue #358

  Bri Van Til  |  October 17, 2023 2 min read

  Identify Yourself USPTO identity verification is going to be required in just a few months, so get your support staff ready. Here’s the Office’s explanation ...

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• I ♡ Trademarks Newsletter: Issue #357

  Bri Van Til  |  October 10, 2023 2 min read

  Controversies As predicted by several in the trademark world, Elon Musk is facing a trademark infringement suit for X. If you’re looking to stir up controversy, pe...

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