Alt Legal Webinar A Great Wall of Difference: Key distinctions between US and Chinese trademark systems (and the troubles they can cause)
Alt Legal Team | September 19, 2024
This webinar was recorded on Thursday, October 25, 2024.
Navigating the differences between the US and China trademark systems is crucial for securing Intellectual Property Rights in China. Join Alt Legal for a webinar where Eligon IP Managing Partner Amy Hsiao discusses the key differences between these systems and how they can create pitfalls for businesses. She also delves into practical and effective enforcement strategies to avoid “whack-a-mole” issues in e-commerce in China. The webinar concludes with eye-opening cases that have made headlines, providing valuable insights for businesses looking to protect their IP rights and succeed in the Chinese market. Topics include:
- Key differences between the US and Chinese trademark systems
- Common pitfalls for businesses operating in both markets
- Pros and cons of registering IP rights in China
- Practical enforcement strategies and an overview of e-commerce
- Case studies and real-world examples to illustrate effective approaches
- Common questions and myths about Chinese trademarks
View webinar recording here (free registration required.)
Download the presentation materials here.
Speaker
Amy Hsiao, International Trademark Practice Chair at Eligon IP
Amy Hsiao, co-chair of the Anticounterfeiting Committee at the American Bar Association, is a respected advisor in trademark law. Since 2022, she has served as an advisor for the Under Secretary of Commerce for Intellectual Property on TPAC. Amy has provided counsel to policymakers in the U.S., Europe, and China on trademark arbitrations and criminal infringement cases. Her work includes a significant contribution to the book _Landmark Trademark Cases in China_, where she analyzed 26 landmark cases. Amy’s practice specializes in international trademark law and cross-border transactions between the U.S. and Asia, securing over 1000 wins for clients. Amy also chairs the International Trademark Practice at her firm, Eligon IP.