At Alt Legal, one of our goals is to foster community among trademark practitioners where they can learn, share knowledge and resources, and grow professionally. We offer a platform for community-building with our free CLE webinars where we host industry leaders to discuss important IP and trademark law updates, practice tips, and more. All webinars are recorded and available to view on-demand (CLE is not available for on-demand webinar views). Check out all of our on-demand webinars, sorted by topic.
Alt Legal Connect
International Trademark Prosecution
General
- International Interactions: Aligning communication between clients & foreign agents
- International Numbers: Expanding your trademark portfolio around the globe
WIPO
Country- and Region-Specific Trademark Law
- A Great Wall of Difference: Key distinctions between US and Chinese trademark systems (and the troubles they can cause)
- Mark Your Territory in the EU: Enforcement strategies for EU trademarks
- A Pacific Strategy: Securing Trademarks in Southeast Asia
- Jamaican It Easy to Keep this Secret: Peculiarities of Jamaican trademarks
- Trademark Tequila Sunrise: Blending US and Mexican Trademarks with a Twist
- Europe Next: How to secure European trademarks
- Maple News: Updates in Canadian Trademark Law
- Two Nations Divided by a Common Language: Similarities and Dissimilarities in UK and US Trade Marks
- Canadian Trademarks: Like the United States, but… Different
USPTO Trademark Prosecution
General
- Courting Public Opinion: Developing Survey Evidence
- Upon Further Examination: Trademark Applications from the Examiner’s Perspective
USPTO Trademark Searching + Clearance and Knockout Searches
- Security and Clearance: Determining search scopes and explaining risks to clients
- Search Party: Basic Principles of TESS Searches
- Searching Rescue: Advanced TESS Searches
Generic and Descriptive Trademarks
Likelihood of Confusion
USPTO Office Actions
- We Don’t Want Everyone 2(c): Protecting famous clients’ identities
- Let’s Not Agree 2(D)isagree: Combatting likelihood of confusion office actions
- Office Actions, Rejections, and Pivoting, Oh My!
- Who You Calling Generic?: Responding to Generic and Descriptive Office Actions
Trademark Monitoring
- Watch Your Revenue Grow: Monetizing Alt Legal’s Trademark Protection Service
- Meet Your Match: Introducing Alt Legal Trademark Application Match
- 2(D)iscover Potential Infringement: Using Alt Legal’s §2(d) Watch Effectively
Trademark Modernization Act
- Acting on the Trademark Modernization Act: How the implementation of the TMA will affect your practice
- Modernize Your Approach to Trademarks: Understanding the Trademark Modernization Act
Anti-Counterfeiting
Copyright, Design Patents, Domains and Other IP
- Trade Dress Rehearsal: Strategies to Perfect Your Trade Dress Practice
- I Saw Design: What Trademark Lawyers Need to Know about Design Patents
- Overlapping Your Boundaries: Layering copyrights, patents, and trade dress to bolster brand protection
- Copyright and Copywrong: What trademark attorneys need to know about copyright
- Open Source: The Trademark Awakens
- #IP #TRADEMARKS: New Media, Hashtags, Trademarks & Brand Protection
- No More Reservations for Booking.com: Courts Confirm It’s a Trademark
IP Licensing and Franchising
- License to Thrive: Structuring trademark agreements for client success
- As the Need Franchises: Licensing vs. Franchising in IP
IP Litigation
Cannabis and IP
- High Hopes: Cannabis Trademark Applications at the USPTO
- Up in Smoke: How to Protect Cannabis Brands
NFTs, web3, the Metaverse, and IP
Fashion and IP
Food, Beer, and Wine IP Protection
- See Your Practice Through Rosé-Colored Glasses: Brand Protection for Wine Lawyers
- Keeping IP in the IPAs: The Bitter Truth about Trademarks for Breweries
- Win/Win Partnerships: In-House and Outside Counsel Collaboration on Trademarks in the Restaurant Industry
- Creative Strategies for IP Protection in the Food Industry
Legal Technology
Law Firm Management and Solo Practitioners
- Referral Revenue Service: The ethics and economics of legal referrals
- Firming Up Your Plans: How to start your law practice
- Teching Your Time Back: Easy ways to automate legal tasks
- Take the Cry out of Crisis: Preparing Your Firm for the Unexpected
- Impeccable Intake
- Getting to 100%: Managing receivables, avoiding missed payments, and maintaining sufficient revenues in this crazy time
Law Firm Marketing
- On Your Mark(eting): Planning for a successful 2023
- Stop Marketing up the Wrong Tree: Make 2021 Your Best (Business Development) Year Ever!
- Nailing Your Niche: Establishing Expertise to Generate Publicity
- Marketing in the Midst of the COVID-19 Crisis
- How to capture and serve clients better in the new work-from-home age
Diversity and the Law
- Tribe and True: Strategies for serving Native American trademark clients
- IP Matters: Practical ways that IP lawyers can advance social justice
Ethics and IP
- Referral Revenue Service: The ethics and economics of legal referrals
- Trademark Ethics – Five Things That Might Keep You Up At Night
IP Paralegals, Legal Assistants, Docketing Specialists, etc.
IP and Trademark News